Do Europeans look differently at offshoring?
December 7th, 2009
In my previous article, “Effective communication & value proposition“, I mentioned an exampel where often an Indian vendor describes how a solution was deployed in USA with a higher consultant volume to a Swedish customer who wants to test offshoring with a couple of consultants. It is a challenge for the customer to make the vendor understand step-by-step process he/she needs to take while for a vendor to adjust his/her sales pitch to an European market.
Found an interesting article, “Do Europeans look differently at offshoring?“. What do you think? Is this true? Do we differentiate between outsourcing and offshoring?
